AFL List Management

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Overview – 
The Professional Certificate in AFL List Management is a course designed to provide interested individuals with an insight into the skills, knowledge and practices used by successful AFL List Management staff.

The content will be delivered by Brad Lloyd, one of the AFL’s experienced list and recruiting managers. 

This course is appropriate for AFL coaches looking to enhance their knowledge or transition into the area of AFL List Management. It is also relevant to state and local football staff interested in beginning their pathway to an AFL List Management role.

The course will cover:
    • List Management structure, roles and process
    • Player contracting/negotiation/Player Agents
    • CBA, rules and regulations
    • Trading/Trade Period/Future picks
    • List Management role, strategy and governance
    • Future thinking (US)/innovation
    • List Management and Recruiting
    • AFL Recruiting/analysis/groupings
    • Career planning
    • TPP and salary cap

COURSE DATE/S:

Live Zoom – AEDT
Workshop
1
21 NOVEMBER 2024 from 9 am to 12 noon 

Workshop 2
28 November 2024 from 9 am to 12 noon

*Enrolments close one week before the first workshop date
**Dates subject to change

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Course Presenter – Brad Lloyd

BRAD LLOYD, A SEASONED PROFESSIONAL WITH AN EXTENSIVE BACKGROUND IN THE AFL INDUSTRY, BOASTS A CAREER THAT SPANS PIVOTAL ROLES AND DECADES OF EXPERIENCE.

His journey began as a player at Hawthorn Football Club, from 1997 to 1999, and he later served as the captain of VFL club Williamstown from 2002 to 2006, achieving a premiership in 2003.

Read more about Brad Lloyd 


For more than a decade, we have taken great pride in developing sports careers at the Centre for Athlete and Sports Education (CASE). As an integral component of AFL SportsReady, our devoted team of AFL and sports professionals has been unwavering in their dedication to supporting the industry since 2013. With ten years of experience, CASE has successfully guided many participants towards achieving professional excellence.

Join us and elevate your career to the next level.

Course Calendar